Egypt has launched a new digital tourism campaign targeting Arab markets, part of a broader effort to position itself as…
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Once a symbol of marketing dominance, Egypt’s billboards and glossy TV ads are no longer enough to capture consumer attention…
National Printing S.A.E., a leading player in Egypt’s printing and packaging industry, has announced plans to proceed with an initial…
Nearly six months into U.S. President Donald Trump’s second term (2025 to 2028), the dollar’s status as the global currency…
Tourist arrivals to Egypt rose by 24% in the first half of 2025, reaching 8.7 million visitors, driven by a…
Amid global economic uncertainty and soaring luxury brand prices, high-income consumers “are becoming increasingly price-conscious, prioritizing value and quality in…
As Egypt navigates a period of economic recalibration, questions loom large over its reform trajectory, investment climate, and capacity to…
The world has been on a commodity price roller-coaster ride since the end of 2019, when it became clear COVID-19…
In a pivotal moment for Egypt’s role in global economic discussions, Prime Minister Mostafa Madbouly, representing President Abdel Fattah El-Sisi,…
As part of its growing commitment to electric mobility, Egypt is preparing to officially launch its first fully electric Bus…