Once a symbol of marketing dominance, Egypt’s billboards and glossy TV ads are no longer enough to capture consumer attention…
Browsing: Innovation and Tech
Egypt is striving to position itself as a global hub for technology development and digital innovation. According to Ahmed Elzaher,…
Agriculture has long been a cornerstone of Egypt’s economy, employing nearly a quarter of the workforce and playing a central…
Artificial Intelligence (AI) is rapidly transforming the marketing landscape, enabling businesses to work smarter, faster, and more efficiently. From automating…
Artificial intelligence (AI) is transforming industries at an unprecedented pace, and content creation is no exception. From AI-assisted video editing…
The march toward making Egypt’s economy cashless looks increasingly inevitable under the current administration. “A ‘digital czar’ is [always] at…
Artificial intelligence (AI) and adaptive learning tools are set to play a defining role in the future of education, according…
A key attraction for entrepreneurs and startups is solid intellectual property rights protection (IPR) laws. It “is immensely important for…
To build a digital economy by 2030, the Egyptian government is betting on artificial intelligence (AI). In May 2021, the…
No one can deny the potential of Egypt’s ICT sector. In the fiscal year (FY) 2023/2024, it grew 14.4%, making…